PCRecruiter has teamed up with Zoom Video Communications, Inc., to enhance our recruitment ATS and CRM with Zoom’s powerful telephony capabilities. This integration brings easy Zoom calling functionality directly into PCR, enabling recruiters to streamline their communication workflow and better connect with candidates and clients.

Streamlined Recruitment Communications

The integration between PCRecruiter and Zoom offers recruiting professionals a more efficient way to manage their voice communications.

Zoom Phone Logo

Users can now initiate Zoom Phone calls directly from within PCRecruiter, while automatically capturing all call activities in their private database. This combination delivers a more streamlined experience for recruiting teams looking to maximize their productivity and maintain detailed records of candidate interactions.

“Our integration with Zoom Phone represents our ongoing commitment to providing recruiters with the tools they need to work more efficiently,” says James Blair, Head of Product and Strategy at PCRecruiter. “By combining Zoom’s communication capabilities with PCRecruiter’s logging of the recruitment process, we’re helping executive search and contract staffing professionals focus entirely on their conversations and save valuable time with the confidence that interactions with their clients and jobseekers are properly documented.”

Key Features of the Zoom Phone Integration

a woman speaking on a headset
  • Easy Dialing
    Launch Zoom Phone calls directly from contact records within PCRecruiter
  • Automatic Call Logging
    Automatically log inbound and outbound dials from the Zoom app on the relevant PCR record
  • Comprehensive History
    View team-wide call activity or per-record logs for a complete view of your dialing efforts

Getting Started

The PCRecruiter integration with Zoom is available now to all PCRecruiter users who use Zoom as their VOIP solution. The integration can be activated by an administrative level user by accessing the User Record under System. See our Learning Center for instructions.

For more information, contact your PCRecruiter representative.

Being a great multitasker is often regarded as a key skill for recruiters. Between business development, candidate outreach, interviews, calls, emails, and beyond, there is pressure to juggle multiple tasks simultaneously. However, the research suggests that true multitaskers are as rare as the proverbial purple squirrel.

Many people will tell you they’re great multitaskers — who hasn’t seen that in a cover letter? However, the work of researchers like Victor M. González, Ph.D., Gloria Mark, Ph.D. and David Strayer, Ph.D. indicates otherwise.

A cartoon of a businesswoman attempting to multitask.

Their studies in the areas of attention span and time management show that most of us are actually engaged in rapid task-switching rather than actual multitasking. True “supertaskers,” capable of simultaneously and fully paying attention to many things, are rare. In fact, when Strayer and his team asked 200 people to drive a vehicle while talking on the phone, doing math problems, and remembering a list of words, 97% failed to keep up with all of it.

The consequences of dividing your attention as a recruiter can be significant. Perhaps not as serious as crashing a vehicle, but more impactful than you might expect! Fortunately, there are tools and techniques to help recruiters avoid the pitfalls of trying to do it all at once.

The Costs of Multitasking

Studies like Strayer’s show that most people’s brains are just not wired for true multitasking. What we perceive as multitasking is actually redirection of our attention from one task to another in quick succession. This illusion of efficiency comes with some clear drawbacks:

  • The Switch Cost
    Each time we shift our attention, there’s a cognitive price to pay – the “switch cost”. This refers to the time and mental effort required to disengage from one task, reorient ourselves to a new one, and resume focus. As Dr. Strayer pointed out in an interview with Freakonomics author / podcaster Stephen Dubner, these constant micro-shifts add up, consuming valuable time and energy throughout the workday.
  • Increased Errors and Reduced Quality
    When our attention is fragmented, we’re more prone to making mistakes, such as failing to call a candidate or email a prospect. A 2004 research paper by Drs. González and Mark shows that frequent interruptions and task-switching lead to decreased accuracy and attention to detail, even for highly demanding information work.
  • Stress and Cognitive Overload
    Perhaps the most significant cost of chronic multitasking is its impact on our well-being. There is a strong correlation between rapid task-switching and increased stress levels. When we constantly juggle tasks, our brains remain in a heightened state of alertness, never fully able to relax and recharge. This kind of continual mental load can lead to burnout, decreased job satisfaction, and even impact our physical health.

Getting into Focus: Tools for Control

Workflow management tools and strategies can be valuable allies in the recruiter’s battle against ‘simulated multitasking.’ The goal is to organize, prioritize, and track your work, while minimizing distractions and supporting a more focused approach. Here are some common tools and methods:

  • Task Management Apps
    Services like Todoist, Asana, or Trello enable you to build organized task lists, assign priorities, establish due dates, and monitor progress. This visual approach aids in maintaining concentration and prevents important tasks from being overlooked. Some of our larger PCRecruiter offices, who manage extensive projects and larger teams, have found that integrating Monday.com with their recruiting database can simplify this sort of planning and process oversight.
  • Concentration-Enhancement Apps
    Tools such as Freedom or Forest use website blocking and gamification to reduce digital interruptions during designated work session to promote focused work. You can further improve your ability to focus by silencing notifications, closing unnecessary tabs, and communicating to colleagues that you’re going off the radar for a while.
  • Productivity Trackers
    You can analyze how you actually spend your time on digital devices with tools like Toggl Track or RescueTime. Awareness is the first step toward killing your time-wasting habits and revealing areas in your workflow that could be improved.
  • Efficient Email Strategies
    Adopting methods like inbox zero, email batching, and smart use of email filters can make it easier to handle the constant stream of messages and avoid frequent interruptions to read messages.

The Power of Sequencing: One Task at a Time

An easy task-based interface makes recruiting automation simple.
The task-based Sequencing tool in PCRecruiter helps you focus on one thing at a time.

For recruiters, one particularly effective method of prioritizing and staying on task is to embrace the power of sequencing, which helps you dedicate attention to just one task at a time. This shift in approach can help you get through your calls, emails, LinkedIn outreach, and beyond with greater intentionality. It has the added bonus of making it much easier to onboard new recruiters to get started without having to be concerned with what to do next.

Here’s how to incorporate sequencing into your recruiting operation:

  1. Identify Steps: Start by making a list of the elements in your process. What emails do you typically send? What calls do you typically make? When you usually send a message or connection request on LinkedIn? Put it all down in a list. Make separate lists for your candidate development, business development, or any other recruitment processes.
  2. Put Steps in Order: Arrange the steps chronologically, taking note of the pauses you would include between them. If your process is more complex, with side branches or sub-workflows, you may want to employ a flowchart diagram tool to visualize the process. Remember to break any large tasks into manageable pieces that maintain a sense of momentum.
  3. Build a Sequence: Use PCR’s Sequencing tool to create a workflow that mirrors the flowchart you’ve built. If you need help, reach out to the support team.
  4. Execute the Sequence: Silencing notifications, close unnecessary tabs, and close your door. Dedicate 25-30 minutes (see the Pomodoro Technique) to getting the assigned tasks done. This creates a sense of urgency and helps maintain focus within the dedicated block.

Moving Beyond Multitasking: A Cultural Shift

While the above focuses on individual strategies, it’s essential to acknowledge the broader context. Truly combating the negative effects of multitasking also requires organizational and societal change. Workplace cultures that value constant availability, rapid response times, and an “always-on” mentality contribute to the problem.

By advocating for healthier work-life boundaries, promoting focused work practices, and implementing organizational policies that support these shifts, we can create a more sustainable and productive work environment for recruiters and the companies they serve.

Want to learn more about how PCRecruiter + Sequencing can help your recruiting operation achieve greater success? Get in touch!